Frank- 063 Olive 2 copy ozzy- 073 copy

Stylecraft has just unveiled its latest collection for Autumn Winter and this time it’s your doggie that will look like the cat that got the cream.

Stylecraft knows how much knitters like to make projects for themselves, friends, family and the home but why should man’s best friend be left out?

The collection features 3 pattern leaflets for dogs of all sizes from Petite Chihuahua to extra large Hounds and have been designed using Life Chunky to keep pooches nice and warm.

Big knits fresh from the cat walk (or should that be dog walk), stripes for a metropolitan look or textures for the country dog, modelled by the next generation of super models Peanut, Frank and Ozzy.

Stylecraft dog patterns are available now.

For press information contact Juliet Bernard at Bluebear.


Stylecraft Unveils Special DK Colour Competition Packs

Earlier this year Stylecraft held a competition to choose a new colour for the incredibly successful Special DK range.  They invited members of the knit and crochet community to send in their choices.

More than 300 entries flooded in – everything from a blue picture frame, a fragment of a favourite lace scarf, several bottles of nail varnish and a red sweetie wrapper were sent in. The judges including Lucy from Attic 24 and Phil from The Twisted Yarn managed to narrow it down to 10 favourites which were then put to the public vote.

The clear winner was Duck Egg but all the other shades looked so good that

Stylecraft has put together special Special DK packs of 50g balls of all 10 colours which will be available from all good yarn shops from mid – October and will be showcased on Stylecraft’s stand at The Knitting and Stitching Show at Alexandra Palace from 7th -11th October 2015.

Starting in September Stylecraft will be doing a blog tour to celebrate the 10 finalists across a number of high profile blogs, so keep your eyes peeled.

For press information contact Juliet Bernard at Bluebear.


Yarn Stories Launches Its First Collection For Children


Yarn Stories has unveiled Drift, its first collection for children aged 2-12 years old. Created by Sue Batley Kyle, the patterns feature delicious designs for the outdoors in Yarn Stories’ Fine Merino DK.

As the name suggests, Drift is inspired by the British Coastline. “This collection evolved YoungStories_Drift_S475_047from my interest in British seascapes, cliffs and headlands. The textures you seeeverywhere are reflected in my designs,” explains Sue Batley Kyle.


The patterns include sweaters for layering as well as accessories and all are rich in textures and patterning. “Fine Merino DK is a wonderful yarn which gives a fantastic stitch definition so I really wanted to bring out this feature,” Sue continues.

The design shapes are traditional with contemporary, quirky features such as belts, back neck tabs and stars motifs on the elbow. The photographs also have a the very modern feel that we have come to expect from Yarn Stories.

Drift patterns go on sale from 1st April on the Yarn Stories website. 

For press information contact Juliet Bernard at Bluebear.


Yarn Stories offers a free and exclusive pattern for everyone


Yarn Stories, the premium yarn brand spun in Yorkshire, is offering knitters all around the world a free exclusive pattern for a limited period only.

The Steiger hat has been designed by Juliet Bernard, using Yarn Stories Fine Merino DK in two delicious colours – Anthracite and Fuchsia. The pattern, normally available at a price of £4, will be free to everyone who signs up to the Yarn Stories newsletter before 31 March 2015. Each month, three lucky knitters will also win two balls of Yarn Stories Fine Merino DK in the colours of their choice to knit the hat.

Yarn Stories will be doing a monthly newsletter, packed with information about new designs, fashion trends, designers and information about their lovely yarns, so make sure you sign up today.

For Press information contact Juliet Bernard 01707 320274.



If only Lillian Bellamy had known about them!

Have you ever wanted to know how to knit the continental way, or do you know somebody that needs to know how to read a pattern? Stylecraft yarns has now come to the rescue with a comprehensive set of ‘how-to videos’ taking knitters through a variety of techniques in bite sized chunks, from casting on, to knitting, shaping and casting off. Filmed at Stylecraft’s mill and featuring the hands of Janet Healy, Stylecraft’s swatcher supreme, these short tutorials will appeal to new knitters of all ages.

Stylecraft’s detailed but easy to follow videos designed to give people access to easy to understand tutorials of knitting techniques are hosted on their own YouTube channel, https://www.youtube.com/channel/UCJWcp2J2ynrFjmj0l2GBW9w

So whether you are new to knitting and looking for tips on where to start or a seasoned knitter wanting to learn a new skill or master a technique check out the Stylecraft youtube channel.

For press information contact Juliet Bernard at Bluebear.



With tickets now on public sale, excitement is reaching fever pitch for visitors to The Handmade Fair from 19th – 21st September. As well as taking part in a range of making and craft activities ticket holders will have the chance to see the wares of a range of innovative small UK craft businesses exhibiting at a national show for the first time. Many of these businesses are young start-ups launched by dedicated crafters who want to share their designs and their passion for making, reflecting the growth in craft-based start-ups across the UK.
For around 20% of the exhibitors signed up so far this will be their first time exhibiting at a national event, and the team behind the Fair is incredibly proud to have them on board.
Gemma Strachan, Show Director, says:
“We are really pleased to have attracted such a large amount of first time business in our first year putting on The Handmade Fair. Our excitement has been reflected by the brands and companies taking part, and is a hugely positive sign that the event is something the craft industry was missing.”
Hannah Sturrock of Bobo Stitch says, “We think that The Handmade Fair epitomises the current enthusiasm for contemporary crafting. We were thrilled to be selected to come and share our take on simple and effective modern cross stitch. It’s going to be a great day out in a fantastic venue, with so many guests excited about getting involved and trying something new. When you add in all the top brands and personalities in crafting, then it simply becomes an unmissable event.”

For press information contact Juliet Bernard at Bluebear.


Stylecraft is delighted to announce that the internationally respected designer, Amanda Crawford, has joined the company in the role of head designer.

Amanda, whose designs have appeared in The Knitter, Simply Knitting and Vogue Knitting (known as Designer Knitting in the UK), was formerly head designer at Patons yarns and has contributed many designs to the Rowan magazines. She will be leading the design function at Stylecraft.

“We are extremely excited to have Amanda join us,” says Annabel Hill, Sales Director.

“Her experience and her boundless creativity will undoubtedly mean that she will make a valuable contribution to the Stylecraft brand.”
Amanda has joined with immediate effect and is already contributing to late autumn winter 14 15 designs.

For press information contact Juliet Bernard at Bluebear.

Excitement builds for The Handmade Fair presented by Kirstie Allsopp

Nothing less than world pomination will do

Kirsties Handmade Fair - 001

There is a ripple of excitement flowing through Handmade Fair HQ.  Not only are tickets for the fair due to go on general release on June 5th but the team, headed by Kirstie Allsopp, have decided to go for a Guinness World Record at the event in the grounds of  the historic Hampton Court Palace.

The plan is to break the record for the number of pompoms laid end to end.  We all know how much Kirstie loves her pompoms but she can’t possibly make them all herself.  So she is calling on the great British public to help her achieve #worldpomination. Simply make 3 pompoms, tie them together and attach your name, then drop it off at your local Hobbycraft store or bring them to the Fair this September. Hobbycraft stores across the country will also be holding pomination workshops during half term and the summer holidays for children to join in the fun.

The Handmade Fair is on from 19th-21st September where you can see all the pompoms collected together and witness the world record being broken live!

Quote from Kirstie

“This is an event that has learning and making at it’s core. It’s a celebration of all kinds of skills; from sewing to knitting, sugarcraft to crocheting, papercrafts, upcycling, and,of course, pompom making.  With tents full of talented designer makers, workshops and dream speakers this is an unmissable weekend for anyone who’s ever wanted to have a go.”

Tickets will be available to buy at www.thehandmadefair.com from 5th June and will cost £29. This includes entry to the event, a workshop, participation in a grand make and a chance to hear an amazing speaker of your choice. There are a limited number of VIP tickets at £95 which additionally include afternoon tea with Kirstie and fellow VIP guests, access to the VIP lounge, a glass of Champagne and an exclusive gift bag worth £40.

Tickets will sell fast so put 5th June in your diary.

For press information contact Juliet Bernard at Bluebear

Notes to Editors

Kirstie Allsopp

Kirstie Allsopp lives between London and Devon with her partner Ben Andersen, two sons and two stepsons. Best known for presenting C4’s hugely successful craft series; Kirstie’s Homemade Home; Kirstie’s Handmade Britain; Kirstie’s Crafty Christmas; Kirstie’s Homemade Christmas; Kirstie and Phil’s Perfect Christmas; Kirstie’s Fill Your House for Free; and long-running property series Location, Location, Location.  She has invigorated the world of crafting, inspiring us to dig out forgotten treasures and with a bit of imagination, create something new and beautiful for our homes.  Kirstie has also written the books; Kirstie’s Homemade Home; Craft; Kirstie’s Vintage Home; and Kirstie’s Crafty Christmas.


Kirstie gives a great deal of time to various charities but her main focus is promoting the work of HomeStartUK, the Prince’s Foundation for Building Communities and Keep Britain Tidy. All of these charities encourage people to take back control of their lives, their homes, their streets and their communities.


Kirstie is allergic to unplumped cushions & tinsel free trees.

Brand Events

Based in London, Brand Events is one of the UK’s most successful consumer events companies, renowned for launching ground breaking events. Brand Events portfolio includes; Top Gear Live, the world’s leading motoring theatre show which has travelled to 15 countries, 21 cities and entertained over 1.8 million fans; CarFest, the brain child of Chris Evans which so far have raised over £2million for BBC Children in Need; Taste Festivals, the world’s greatest restaurant festival which since its flagship event has been launched in over 16 cities including Rome, Abu Dhabi, Amsterdam, and Dublin.


  • Hobbycraft isthe UK’sleading out oftownart and craft retailer,offering over30,000 arts andcraftsproductsin-storeandonline.
  • Hobbycraftproductsareavailablefrom79storesnationwideandonline.
  • Formoreinformationvisit:http://www.hobbycraft.co.uk/


Mollie Makes

Mollie Makes, launched in 2011, is the UK’s number one contemporary handmade magazine and has a brand reach of over 300,000. A craft magazine with a difference, Mollie Makes has tapped into a strong and growing trend for contemporary handmade craft, appealing to a younger generation of crafters, with many of its readers under 35.




Stylecraft know what a generous lot knitters and crocheters are, making items for all kinds of charities; supporting arts projects and teaching their skills in schools.  Rarely does a week go by without at least one request to donate yarn.

But how and who to choose is the dilemma faced by the Stylecraft team. Sales Director, Annabelle Hill explains: “We all have our favourite good cause so to pick just one to support was really hard – we didn’t want anyone to miss out.”

Instead of supporting just one, Stylecraft have decided to support twelve good causes – one each month. Crafters all over the UK are being invited to nominate a charity, school or community project they know needs some yarn by contacting Stylecraft through their Facebook page.  Each month the Stylecraft team will create a shortlist and then invite knitters and crocheters to choose.  The winning cause will be contacted by Stylecraft and offered a generous donation of yarn to help them.

To kick off their campaign, Stylecraft have chosen the Brentwood Bombers who will be yarn storming Brentwood in Essex to create a mural for the local arts festival from 5th to 12th July.

No cause is too big or too small so make sure you nominate your favourite

https://www.facebook.com/stylecraftyarn .

For press information contact Juliet Bernard at Bluebear




Ribbon-SC Eden Trail - close IMG_2794

The beginning of a New Year is a great opportunity to have a close look at your stash of yarn but KnitPro urges you not to forget your needles.  Keeping your needles organised and where you can find them quickly and easily is a must for the busy knitter.

KnitPro has lots of good ideas to help you achieve needle and hook nirvana!


IMG_3541The Thames bag is a glamorous addition to KnitPro’s range.  Looking every bit like a modern handbag, the Thames hides a myriad of pockets and useful sleeves to hold your hooks and needles as well as scissors, stitch markers and interchangeable cables.


KnitPro has a range of fabric needle clutches such as the Eden Trail which are  light and portable. Eden Trail - open


Ribbon-SCFor your crochet hooks you might want to consider one of KnitPro’s smaller bags such as Ribbon pictured here.


And finally, if you want your interchangeables just a fingertip away try this lovely Perspex stand for your interchangeable tips.KP Needle Holder1

Whatever your needs, KnitPro has a way to help you keep your needles tidy and accessible so you will never lose a needle again.

For press information contact Juliet Bernard at Bluebear